Chicken vs The Egg/Design vs The Image

Both Hum and Gates reflect notions of postcolonial literary criticism in their respective essays. While Gates is heavily critical of antiquated ideas surrounding the colonial literature and how it pertains to the broad concept of race, Hum holds the indoctrinating process of Design to task due to its ability to self-perpetuate negative stereotypes, specifically in regards to race. Both of these theorists subscribe to postcolonialism as both their theories advocate for a certain change in the discourse. Hum argues that, if assessed properly, Design can “promote a socially tolerant and racially inclusive future” (Hum 208). Gates even reflects Hum’s notion of Design when he states that “the languages we employ to define [our] supposed differences not only reinforce each other but tend to create and maintain each other” (Gates 15). This is ostensibly an alternative articulation of Hum’s theory that “perceptual habits,” a term also used by Gates in his essay, “increase choice making processes” and establish somewhat of a cultural hegemony (Hum 193). Since both these theorists reflect several of the same themes, as well as place a lot of authority on perception and how it influences aspects of Design and development, I wish to bring them into conversation with one another in order to come to a conclusion as to whether the images we see influence, or design as Hum would put it, the way we interact and perceive the world or if the way we view the world based off of Design influences how we interpret images.

The "Dominant" Design: Why We Must Dismantle Universality

Critical Race Theory in the 21st century has many intersections and distinct voices that contribute to a nuanced conversation. Importantly, there is no single "dominant" leader who speaks for every experience. Thus, for congruence with this nuanced conversation, it seems most logical to highlight unique view points such as Sue Hum’s Between the Eyes: The Racialized Gaze as Design and Henry Louis Gates Jr.’s Writing “Race” and the Difference it Makes. From there one may synthesize how Hum and Gates as individuals together can offer very valuable experiences and knowledge sets to expand rhetorical theory and ideas of (re)presentation.

Race Writes History

Or at least, in this case, how modern society views the historical context that surround certain significant events in the past. Whether it was purposeful or not, history was written with a racial bias; this is especially relevant here in America, where we have a long past of shameful racial prejudices throughout the development of our nation. Ever since the Colonial days when white Western-Europeans came to already-inhabited America and claimed this land their own, it has become evident that these white European's fancied themselves as the dominant race. One of the most prime examples is the continued celebration of Christopher Columbus day; it is a holiday celebrating the exploratory spirit and the navigator, who while looking for a direct route to Asia from Europe, "discovered" the American continent. This is a very biased way of learning about the events that transpired; it is often vaguely described how there were already a native people in this land, and there had been for thousands of years. But the day that a white man accidentally landed upon its shores, it was "discovered", which has a positive connotation associated with it. It is common for educational systems in America to teach about the historical time period this way, but fail to see the events that transpired in the Native American context. Christopher Columbus and his men took advantage of the welcoming Natives, ravaged them of their resources, stripped them of their lands, and essentially began the genocide of the Native American population. So why only teach about one viewpoint? Because the white race, which has established itself as the dominant one within the racially constructed hegemonic American society, has been responsible for the "white-washing" of recorded history.

False Assumptions

   While reading Sue Hum’s “Behind the Eyes,” and Henry Louis Gates Jr.’s “Writing Race and the Difference it makes,” I noticed that Gates address the history and reality of racial issues, and Hum discusses how and why race has come to influence society.  By putting these two authors and their works in conversation, we can unpack race and its constructs within literature and design.

           

Racialized Gaze As Old As Race: Understanding Author's Racialized Gaze

Hum and Gates expose the unspoken issues within hegemonic culture, where society is built from certain cultural thoughts and expectations from a dominating cultural group that undermines and excludes other groups to terrible extremes. Hum focuses on an artist from the dominant group in our hegemonic society who has taken the task upon himself to re-present what Gates calls "the Other (be that odd metaphorical negation of the European defined as African, Arabic, Chinese, Latin American, Yiddish, or female)"(2), in Hum's case study, Chinese immigrants. Gates also discusses the author from the dominant group who attempts to re-present "the Other" by creating "pseudoscientific categories"(6). "Western culture's use of writing as a commodity to confine and delimit a culture of color" is exactly how these categories are contrived or, at least, supported (6). Since "reason was privileged, or valorized, above all other human characteristics" and "writing...was taken to be the visible sign of reason", "blacks were 'reasonable,' and hence 'men,' if -- and only if -- they demonstrated mastery of 'the arts and science'" through writing (8). And, unfortunately, "blacks and other people of color could not write" (9). Gates focuses on "the Other" as an author/artist representing their self.

Foundational Racism

“We invent what we see” Hum (191.)

It is my belief that none of us are born with pre-conceived notions, we all are sponges, absorbing whatever is taught to us and said to us from the moment we are born, and the way we are raised is so vital, as it shapes who we become the rest of our lives. This is all too true when pertaining to race, as such a big part of racism is the way people are brought up, and how some are taught from an early age that certain races are inferior at certain tasks, superior at others, etc. This stereotyping has been a problem in this country forever, and despite making steps it is still a major issue today. The key aspect about racism in America that people easily forget is how recent the civil rights movement was, and how our parents and grandparents were alive when many blacks were still being forced to use separate water fountains, or when the Chinese were viewed as aliens, or how the National Guard had to be called in to let a black girl attend a high school.

The Stereotype of All Stereotypes

Established ideas and frames of mind direct every other aspect of one’s life whether he or she is fully cognoscente of it. Some of the effects on those aspects are more explicitly influenced by details of the subconscious than others, but are nonetheless present factors. Cultures make it a point to acknowledge differences based on physical attributes and qualities, using them to construct ideas and form assumptions as means of categorizing people. Society and exposure are mainly responsible for these perceptions and understandings of how the world works and how people are; things heavily associated with other things frame these expectations that people have for things or people categorized in a certain way (going beyond race). A specific case that demonstrates the concept is the influence of racial gaze and perception of “design”.

An Accurate History Through the Racialized Gaze

The last book my 6th grade English class read was Adventures of Huckleberry Finn. We began our unit on the book with short lecture from our teacher. “I know I am strict about no foul language in this classroom” she began, “but in understanding this book, we are going to encounter some”. She explained to us a bit about the book and its context. She explained that there are words in this book, racial slurs, that we should never repeat to another person. “But” she explained, “to pretend that these words were not used as they were at this time in our history would be an insult to all those who endured it”.

How Race Can Alter History

Made up depictions of race throughout history have developed and staged how we view certain races. In regards to how people shape their views by the content that is available to them, "...shape their interests through the design of messages with resources available to them in specific situations" (Hum 191). The process of design is one in which everything about the design is made up in part by the designer based off certain characteristics that negatively depict a race. Hum uses "radicalized gaze" (Hum 192) in order to describe how these images aimed focus on a  negative aspect of the race, "by directing our attention to how designers may unwittingly sustain practices of racialization and perpetuate racially based sociocultural exclusions" (Hum 192).

Both speak on the problem of people of color adopting a white perspective

Hum introduces her idea of Design to talk about the racialized gaze. Her term, Design is related to both the noun and the verb. Design as verb “spotlights the processes of stregic choice making involved in deploying representational resources, such as images and words, to enact our communicative purposes” (Hum 191). Design as a noun: “focuses on the existing resources from which those representations are crafted” (Hum 191).